The temporary exhibition "Experience of Tomorrow - The Evolution of Television in Brazil" is the result of a partnership between the Museum of Tomorrow and Globo, and tells the story of television: its origins, evolution, and future. Using totems and archive images, the journey begins in the 1950s and 1960s. Visitors can see—or rewatch—images of the moon landing and a friendly match between Brazil and the USSR at the Maracanã Stadium, attended by future President Kennedy.

The second set of the exhibition (1970s) showcases the early evolution of television sets, when images began to appear in color and televisions gained brightness and contrast controls. Curious excerpts, such as the first color soap opera in Brazil—"O Bem Amado"—and images from the Mexico World Cup and the Munich and Montreal Olympics are part of the collection.

In the 1980s and 1990s, the expansion of analog terrestrial signals, remote controls, and stereo audio revolutionized TV viewing. At the same time, the quality of Brazilian productions began to gain international recognition. Audiences will relive this era through images from productions such as "Terra Nostra," "Vinicius for Children," and historic footage from the Olympics in Moscow, Los Angeles, Seoul, Barcelona, and Atlanta.

Moving into the 2000s, the exhibition portrays the evolution of LCD TVs, high-definition images captured with five audio channels, 4K technology, and the expansion of content to multiple screens. Finally, the audience experiences the future, with 8K—ultra-high-definition—broadcasts in the museum's auditorium. The technology is expected to become commercially available worldwide in 2020.

Learn more about the 8K experience at the Museum of Tomorrow

To visit the exhibition, interested parties must purchase tickets online tickets to the Museum. Each ticket entitles you to watch an ultra-high-definition broadcast.